Document

15+

YEARS OF EXPERIENCE

70+

TEAM MEMBERS

150+

COMPLETED PROJECTS

Welcome to Colorgenics

For over a decade, we’ve been the trailblazers in crafting bespoke engagement initiatives that focus on empowering the human connect. We understand that loyalty isn’t just a transactional concept; it’s an emotional bond forged between you and your audience. That’s why we treat loyalty as an emotion, tapping into the deepest sentiments of your customers to create meaningful and enduring connections.

AWARD-WINNING PROGRAMS

Our dedication to excellence has not gone unnoticed. Over the years, we have been honoured with numerous national and international awards, recognising our innovation, creativity, and impact in the shifting sands of human interactions. These accolades serve as a testament to our unwavering commitment to pushing the boundaries of what’s possible and setting new standards of engagement excellence in the industry.

At Colorgenics, we understand that engagement is not a one-size-fits-all solution; it’s a journey tailored to the unique needs and aspirations of each brand and its audience. What sets us apart is our holistic approach; we provide end-to-end services under one roof; from concept to execution, strategy to implementation, we’re your trusted partner in every phase of the journey. Our seasoned team of professionals, armed with a wealth of experience, is dedicated to crafting experiences that leave an indelible mark on your audience’s psyche.

 

TECH-DRIVEN LOYALTY

Central to our success is our cutting-edge loyalty tech platform — the epitome of sophistication in engagement technology. Customisable to deliver any format of engagement program, our platform empowers brands to create tailored experiences that resonate with your audience. Whether it’s a points-based loyalty program design, tier-based differentiation, experiential perks or immersive experiences — our platform is equipped to bring your engagement vision to life. Our processes are run through an AI-driven Automated Customer Lifecycle Management (CLM) and rewards fulfilment eco-system that includes direct pay-outs, UPI pay-outs, physical rewards and digital vouchers.

We understand that engagement is an ever-evolving dance — where passion and purpose must align with subject expertise. Colorgenics fuses together experience and insights to help you reinvent the engagement code. Are you ready to join this coding adventure and build meaningful connections that stand the test of time? If then, then come on over!

“To develop an effective customer engagement strategy, brands should prioritize delivering great value and experiences, focusing on the customer's needs rather than solely on business objectives. Otherwise, they risk alienating customers and fostering cynicism towards their initiatives.”

Sanjay Pokhariyal

Chief Executive Officer

Welcome to the team

Chief Technology Officer

Sanjay Bol

Head - Business Development and Alliances

Manish Kumar

Head - Client Servicing

Shikhar Saxena

[Designation]

Sundar Singh Bisht

[Designation]

Aman Gaur

[Designation]

Vikash Rajput

[Designation]

Jitendra Kumar

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